We're rethinking what a
business app is.
Ultra Apps is an independent company building AI-native apps — software where a role-based assistant lives in the core, runs the work on its own, and bends to you just by talking. We're a venture of Unthinkable, and we carry a quarter-century of shipping real software into a new kind of product.
Not a weekend project.
Twenty-five years of building.
Ultra Apps didn't start from a blank page — it started from decades of building business software for other people, and finally asking: what if the software could build, change, and run itself?
Unthinkable
The AI-native product-engineering company founded by Yogesh Agarwal, on a mission to build software that performs — and to become the benchmark for AI-native product engineering. Ultra Apps is its venture: the place that belief becomes a product anyone can use.
Daffodil Software
Founded by the same team in 1999. Twenty-five years, 1,000+ engineers, and 150+ clients across healthcare, fintech, commerce and logistics — in four countries, at CMMI Level 3. The school where we learned what real business software has to survive.
Startup speed,
backed by real depth.
Ultra Apps is small and fast — but the engineering family it comes from isn't.
Figures reflect the Unthinkable / Daffodil engineering group that Ultra Apps is built within.
We were tired of watching
good software rot.
Across hundreds of projects we kept seeing the same story: a business buys software, and within a year they're fighting it. Change requests queue for months. The new AI builders ship something magical on day one that's dead weight by day thirty. And the agents everyone is bolting on can talk, but they can't really do anything — they're renting access to someone else's tool.
So we built the opposite: apps where the agent lives in the core. Apps that run themselves, that bend to you by conversation instead of by ticket, that never break when you change them — and that you never have to reinvent, because you start from one that already works and extend it forever. We call them AI-native apps, and we think they're what business software becomes next.
Independent by design
Ultra Apps is its own company — its own product, roadmap, and team. We're backed by Unthinkable's engineering depth and Daffodil's 25 years of delivery, but we're free to move at startup speed and to build for everyone, not one client at a time. The lineage gives us the rigor; independence gives us the pace.
Three things we
won't compromise on.
Rigor over shortcuts
Security, governance and reliability are infrastructure, not afterthoughts — inherited from a hardened platform, never generated fresh and hoped to hold.
Software that's alive
An app should keep up with your business — operated by its own assistant, reshaped by conversation, and safe to change forever.
Never reinvent the wheel
Build once, extend forever, and let others start from your work. Software should compound, not get rewritten over and over.
Build the first one
with us.
We're working hands-on with a small group of first teams. Bring us the app your business needs — and watch it built, changed, and running in your first session.
Tell us the app you need →